Subject: Content Writer Candidate - Apoorva Choudhary
From: Apoorva Choudhary <[email-masked]>
To: [email-masked], [email-masked], [email-masked], [email-masked]
Date: Wed, 27 Jan 2021 06:07:55 -0500

| | Content Writer Test

Name | Apoorva Choudhary
E-mail | [email-masked]
Phone Number | (91) 9711235025
Where do you currently live (area) | Delhi

Please give us details of your last 3 employments including current. If you've not worked in 3 companies, please enter NA

| Name of Company | Designation | Last working day | Monthly Salary (inhand)
Current Employer | Behave Filmy | Resercher and second assistant | 2020 | 30,000
Previous Employer 1 | AIM Television | Resercher | 2019 |
Previous Employer 2 | | | |

Please write a short blog of 300 words on how to manage social media customer service. Below are two reference blogs. Please keep in mind that we want to jump to points straight away instead of wasting words on intro etc. 1. https://blog.hootsuite.com/multilingual-social-media-presence/ 2. http://veracontent.com/2016/11/22/multilingual-social-media/

Social media is a growing platform and even though people say its the gen g game but now we older generation also becoming equally active members, still leaving the gen g or the youth being the major demographic so when managing a social media customer services;
One has to have an understanding of the customer they are dealing with and respond accordingly.
Another important aspect is to not use any fancy words when dealing with people one should not presume they are would understand the words you might be comfortable with, so stick to simple and basic sentences and words which if translated to another language does not lose its meaning.
When coming up with content keep in mind who you are dealing with and design it accordingly, it has to be relatable to the customer and understandable, it has to cater to their needs.
When the customer service is graphically and pictorial it would definitely catch more attention of the customer, pictorial representation is a universal language and does not need much understanding and also its the colours that attract the people toward it. When the message is only textual then one can innovatively add some pictures supporting the text or can use different text colour and fonts to make it more appealing.
Another important aspect of social media Customer service is there is no term as too much information, you can keep updating your customers about new products, benefits of already existing products, tips and do’s or don’t, instructions, etc. Keep engaging with the customer so that they believe your legitimacy. Another additional factor that one can use is to keep providing the customer with additional tips; for example, if the product is beauty related then one can provide some beauty tips or routine tips that can be useful to the customer and through this, we can place our product to them if the product is sanitation-related one can provide some cleaning tips. This way customer will be more attracted to the content you are providing.

Please share links to blogs written by you | https://apoorvadotchoudhar.wixsite.com/website-1

| |