Subject: FW: Content Writer Candidate - ABHISHEK GHOSH
From: Deeksha Dadu <[email-masked]>
To: Livesalesman <[email-masked]>
Date: Tue, 19 Jan 2021 09:19:19 +0000

Call for interview

From: ABHISHEK GHOSH <[email-masked]<mailto:[email-masked]>>
Reply-To: "[email-masked]<mailto:[email-masked]>" <[email-masked]<mailto:[email-masked]>>
Date: Thursday, 14 January 2021 at 8:31 AM
To: Saurabh Dadu <[email-masked]<mailto:[email-masked]>>, "[email-masked]<mailto:[email-masked]>" <[email-masked]<mailto:[email-masked]>>, Deeksha Dadu <[email-masked]<mailto:[email-masked]>>, Ashish Dabral <[email-masked]<mailto:[email-masked]>>
Subject: Content Writer Candidate - ABHISHEK GHOSH

[https://www.jotform.com/uploads/lsmindia/form_files/LSM%20Logo.5ec38b9aad59e5.76825569.png]

        [https://cdn.jotfor.ms/assets/img/builder/email_logo_small.png]         Content Writer Test

Name    ABHISHEK GHOSH
E-mail  [email-masked]<mailto:[email-masked]>
Phone Number    (+91) 8981846957
Where do you currently live (area)      Kalkaji, New Delhi
Please give us details of your last 3 employments including current. If you've not worked in 3 companies, please enter NA
        Name of Company Designation     Last working day        Monthly Salary (inhand)
Current Employer        Kochar Tech     Content Writer  NA      17000 per month (in hand)
Previous Employer 1
Previous Employer 2
Please write a short blog of 300 words on how to manage social media customer service. Below are two reference blogs. Please keep in mind that we want to jump to points straight away instead of wasting words on intro etc. 1. https://blog.hootsuite.com/multilingual-social-media-presence/ 2. http://veracontent.com/2016/11/22/multilingual-social-media/ How to Manage Social media Customer Service

Social media being a crowded place, it is one of the best places to engage with your customer base. And thus answering through these platforms is the best place to showcase your brand value. For example, answering an angry customer on Twitter with utmost professionalism will create “spectator advocates”.

Looking at the popularity of social media, it’s very crucial to draft and adopt the best strategies when it comes to serving customer support using these platforms. Some of the effective and best practices to manage customer service in social media platform are as follows:

Using apposite hashtag and dedicated social handle strategically:

Using a specific hashtag makes a specific concern easier to navigate both for customers and support team, especially under platforms like Twitter. Also using individual social media handle to cater customer support separately makes filtering out concerns accurately and becomes more appealing to customers.

Be consistent and dynamic:

Apart from answering customers, your dedicated social media customer support team can share blogs or self-help videos regularly. Sharing self-help resources through daily posts enhance customer engagement and simultaneously helps to monitor user feedback and relevant metrics to locate strengths and areas that need improvement.

Connect your social media support with other channels:

Although social media customer support is a great place to showcase your customer engagement, it should be synergized with other personalized channels as well. In other words, develop an omni-channel based network, where each support channel remains integrated. This gives an even more holistic experience for a user as well as the task of your customer service team becomes hassle-free.

A study shows, 32.3% of Millennials or those under 25 consider social media as the most preferred customer support channel or preferred as their top choice. Thus it is a great place to have a chance of standing out and reaching audiences that can build a loyal customer base.
Please share links to blogs written by you      https://docs.google.com/document/d/1crPdhQAI85jIs8FfKqBER1hxBsu1MI4Y1TTnAUOebsE/edit?usp=sharing