Subject: Content Writer Candidate - Neha Jain
From: Neha Jain <[email-masked]>
To: [email-masked], [email-masked], [email-masked], [email-masked]
Date: Wed, 13 Jan 2021 04:46:21 -0500

| | Content Writer Test

Name | Neha Jain
E-mail | [email-masked]
Phone Number | (99109) 57918
Where do you currently live (area) | Sec-50 Noid

Please give us details of your last 3 employments including current. If you've not worked in 3 companies, please enter NA

| Name of Company | Designation | Last working day | Monthly Salary (inhand)
Current Employer | Vagmine Education | Part time writer | | 5 k
Previous Employer 1 | Dreamtech Press | Q/A + writer | 26 Dec 2019 | 22 k
Previous Employer 2 | Trivium Education | English reviewer | 1st May 2019 | 20 k

Please write a short blog of 300 words on how to manage social media customer service. Below are two reference blogs. Please keep in mind that we want to jump to points straight away instead of wasting words on intro etc. 1. https://blog.hootsuite.com/multilingual-social-media-presence/ 2. http://veracontent.com/2016/11/22/multilingual-social-media/

For handling social media customer service , one needs to take care of following things:

1.  One needs to know the demographics of the audience: The target audience should be  kept in mind, while writing content.

2. One cannot rely on automated tools of translation: Amazon, Google or any automated search engine cannot compete with humans with translating. So , an experienced copywriter has to translate on one's own, when writing a copy.

3. Content and Translation needs to be a local affair:
Automated translations can make the audience feel their interests are not being taken care of, localized transactions represent the message and voice of the brand.

4. Social tools need to be used:  Multilingual users and account managers  need to use social tools to manage social media such as
1. Facebook  language stats:  50% of the language speaks in different languages.
2. The most popular languages are Indonesian, French, Spanish and Portuguese.
3. Translations for about 4,500 languages are available.
4. You need to create posts on multiple languages  to draw in the target audience from many countries.

Linkedin
One needs to create your company's profile page in multiple languages to entice target audience from many countries.

Instagram
Target ads need to be created in many languages.

Language Stats of Youtube
Video titles and descriptions need to be translated
Subtitles and captions that are closed can be created for people in different countries to make your videos have a wider reach.

6. Multiple accounts need to be created:  Different accounts can be created for different language accounts.

7. Post different posts for each language: In case you need to post a new product of your brand, you need to post in different languages.

8. Build relationships with your audience:  Social media can be used  to directly interact with audience.  People engage with organic content or ads on Instagram or Facebook and comment on it which takes them to a shoppable post which can use to buy or post feedback for an order.

Please share links to blogs written by you | https://jneha2375.journoportfolio.com/

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