Subject: Re: LSM Joining Case Test - Mohd Anas Ansari
From: Mohd Anas Ansari <[email-masked]>
To: [email-masked], [email-masked], [email-masked], [email-masked], [email-masked]
Date: Tue, 7 Apr 2020 04:44:01 -0400

| | LSM Joining Case Test

Name | Mohd Anas Ansari
E-mail | [email-masked]
Phone Number | (91) 9911231219
Which blurb would you select? | Blurb 1

Please advise why you would select this blurb and if you would add any information tothe blurb selected. If you would amend the blurb, please write the additionalsentences.

Because the selected blurb is very precise and candid with reference to the customer's query. The message is very professional and touching the customer an extra mile. It is answering all the basic questions and taking the responsibility to make customer feel secure and happy as they have done the transaction(purchase) with the right company which is customer centric.

Also, delivering the brand positivity and delight to the customer which could give in return the customer loyalty and can make brand influencers.

Things which I would like to amend in the selected blurb is telling the customer, yes, we'll be able to deliver at your hotel and then asking for the address of the same, as the customer executive is double checking, its not clear if its the hotel address.

Furthermore, we could amend by making customer feel attached by saying, we care for you and let me know if I could help you further with anything else. This will help in creating a positive feedback loop.

What according to you is the difference between good and great customer service. (Explain in 4 - 6 sentences)

Good customer service is like a balanced transaction wherein the customer is satisfied with the services and has nothing particular to admire about.
One can get such an experience easily, it is like improving/working on the factors which could lead to dissatisfaction of the customer so that there is nothing to complain about.

While great customer service is touching the customer to the last mile. It's about making the customer delighted, a happy service which gives the customer a delightful experience and exceeds the expectations of the customer in terms of anything depending on the nature of the product or service.
This can create an attachment, loyalty with the brand, in return which can create an infinite loop of opportunities.

Good customer service stays generally till the purchase of the product whereas great customer service stays till the consumption or the expected happy life of a product in the customer's mind, as said touching the customer to the last mile.

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